MercuriusAI

Improve your customer experience and personalize your product presentation

The personalization of the customer experience is playing an increasingly important role in consumers' expectations. Hence, it is essential for companies to provide relevant information that matches the individual needs of customers. The challenge is to extend personalization beyond product recommendations to the actual content displayed on the product pages or other marketing channels of the customer journey. However, the process of manually creating target group-specific media content is very time-consuming. As a result, product texts, newsletters and social media often contain highly generic content that does not sufficiently account for the specific needs and context of the individual customer. This results in missed opportunities for new customer acquisition and customer retention as well as lower conversion rates. With our solution, you can create target group-specific media content in seconds, improving the customer experience and customer lifetime value.

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Large language models create new possibilities for personalizing media content in the digital customer journey. The technology brings a number of valuable benefits.